We analyzed billions of GDS booking signals and surveyed over 3,000 travelers to uncover the six personas your OTA should target. Get the research and find out how you can dial up your personalization efforts and turn passive browsers into loyal customers.
We will explore new research into traveler personas and how OTAs can use this data to drive their targeting strategy.
Our experts discuss how your OTA can increase customer retention and loyalty using market insights, traveler data, and key technologies.
Watch our panel of industry experts as they discuss the traveler journey and how OTAs can drive conversion at every stage.
Accelerate business growth with Travelport’s car and hotel solutions and improve the airline experience with branded fares and ancillaries.
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